shop Backcountry gear and find outdoor inspiration


Exceptional service from knowledgable staff

Alpenglow Sports provides locals and visitors with inspiration, local knowledge, and the best gear to enjoy Lake Tahoe's outdoor adventures. We take pride in being community-minded, responsible recreationalists who bring backcountry, nordic, and trail running expertise to North Lake Tahoe and beyond.
alpenglow heritage
I think people derive happiness not
from things, but from experiences and
relationships. Our whole business centers
around giving back to the community.
Brendan Madigan, Owner

Inspiring others to do what inspires them

Join our Mountain Running Club or come to a Winter Speaker Series to hear amazing stories and connect with likeminded community. Everything we do connects our customers to knowledge that you can use to engage more deeply with your outdoor pursuits.

For all your adventures

We curate gear from trusted brands so that you can ski, climb, hike, and run with confidence. We test new gear each season, looking for exceptional products and brands that deliver the best quality. Our keen eye earns us exclusive product from top brands.

Shop our brands

Your specialty gear shop for human-powered adventures on snow, dirt, and rock

Backcountry gear outfitters

No matter the season or the pursuit, we have what you need to safely adventure into the backcountry. We don't stock anything we don't trust.

Adventure facilitators

Whatever you're training for, we are too. We pride ourselves in our hands-on, first-person experience with every product we carry.

Boot fitting and shoe sizing

Our favorite pursuits require excellent shoes and the perfect boots. We're committed to finding the right product for your goals and fitting that product to your specific anatomy.

Alpenglow gives back

Alpenglow Sports brings our community together to benefit local non-profits. Our free events have raised 1.3 million for non-profits throughout the Tahoe and Truckee areas.

be a part of our community

Learn more about events, sales, and the activities that bring us all together. You can unsubscribe at any time.

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